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FF logo 2They always say the adult industry pushes the Internet forward so I thought I'd take a look at the Friend Finder Networks (you know the Adult Friend Finder ads) SEC filing Clomid For Sale, to see if there's anything we can learn from their business, which did $243 million in revenue in 9 months in 2008.  You can also read Andrew Chen's take on it, Clomid alternatives. Herbal Clomid, Their Users:


  • Visitors (59 million/month)

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    • Referred through affiliates, search, where can i find Clomid online, Order Clomid online c.o.d, word of mouth

    • They believe they have large numbers because of their focus on continually enhancing the user experience and expanding the breadth of services.



  • Members (4 million new registered users/month!)

    • Those that have registered for free and given an email address



  • Subscribers (1 million paid subscribers/month)

    • 77.2% of revenue from subscriptions

    • $19.06 revenue per subscriber

    • 18% churn (# that cancel each month)



  • Paid Users 

    • Users that pay for products/services on a usage basis.

    • 19.6% of revenue




Their Foundations

  • Content and services people want (sex sells): Face it, it's true - there's money in adult content, buy Clomid without prescription. What is Clomid, They also have "General Audience" sites (i.e. BigChurch.com, SeniorFriendFinder.com), and while they account for a small fraction of the traffic, these "General Audience/Non-Adult" sites account for 8% of the paid subscribers at $16.28/subscriber, Clomid For Sale.  
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  • Reliable revenue through paid subscribers: It's nice when you're users pay you for a service and you're not reliant on advertising in come, where can i buy cheapest Clomid online. Clomid long term, Will we see more premium membership social networking sites in the future. What kinds of things would you be willing to pay for on a social networking website?

  • Strong affiliate network: You're in a strong position when you can enable other businesses to exist, about Clomid. Clomid use,  Google Adsense is a great example of this.  Their success is your success. 

  • Scalable Website Platform and Model: Clomid For Sale, Apparently they can launch their "friend finder" network in any niche as demonstrated by the church and seniors segment.  Even if each new niche doesn't become a large percentage of total revenue, online buying Clomid hcl, Clomid trusted pharmacy reviews, as long as each segment is profitable then can continue to roll out new niches and incrementally grow the business.  In essence, Clomid brand name, Japan, craiglist, ebay, overseas, paypal, creating a long tail 1 site at a time. 


The Name of the Game: Conversions

The key for them to make money is to continually increase their conversion rates of free members to paid subscribers.  Pretty much every business comes down to conversions - you just need to figure out what the right metrics are and maniacally improve them. 

Some Interesting Risks They Note


  • Decreased content contribution from users: This is a risk for many of the consumer-focused social networking sites today that rely on the uncompensated contributions of users, Clomid pics. Order Clomid no prescription,  Since the value of the sites comes this free content any decrease would be an obvious blow.  If financial compensation is needed to continue the contributions that'll have a negative impact on the bottom line.

  • Inability to diversify and innovate products & services: There's always new competitors adding the latest bells and whistles and if your site doesn't keep up then users may leave, Clomid For Sale.  That doesn't mean you have to implement everything under the sun, where to buy Clomid, Fast shipping Clomid, but you need to at least make sure the majority of users have their needs met - and those needs do change and grow.


Notable Social Networking Features

  • Loyalty Program: Give points to users for participating on the site and allow users to redeem them for things like upgraded memberships or more prominence in searches.  This sounds like a great way to incentivize users to contribute content.

  • Cupid Reports: Automatic notifications of potential matches when the member joins the site, Clomid results. Clomid treatment, This sounds like a great way to push interaction amongst members. 


Interesting Metrics

  • # of customer service requests

  • # of user actions (images/videos uploaded, messages sent, Clomid dose, Clomid without a prescription, etc)

  • referring link/domain, traffic source

  • e-mail domain


That's all for now, purchase Clomid for sale. Buy Clomid online cod,  It's always neat to peek under the hood of another business to see what they're focused on and what they're worried about. Clomid For Sale,  I found the couple of risks I noted to be particularly interesting.  

Any thoughts, purchase Clomid online. Buy Clomid without a prescription, What risks are you worried about.  Are you tracking the right metrics, order Clomid from United States pharmacy. Clomid dosage, Justin. Rx free Clomid. Clomid wiki. Buy Clomid from canada. Clomid photos. Clomid price, coupon.

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January 6th, 2009

Posted In: Business Plan, Learning

Buy Topamax Without Prescription, Got your own online startup. Topamax mg, Perhaps you're building Zillow with millions in venture funding, or maybe it's just you and your passion for furniture porn and other guilty pleasures. Either way, buy Topamax from canada, Topamax class, you'll find something useful from the following list, which came straight from the mouth of a veteran online entrepreneur who's been there, Topamax without a prescription, Topamax description, done (and still doing) that, and has the scars and successes to show for it, Topamax for sale. Online buying Topamax hcl, These tips are from a recent NWEN breakfast talk by Ben Elowitz. Ben's currently the founder & CEO of Wetpaint, Topamax dangers, Topamax pharmacy, a wiki company based here in Seattle, and was responsible for much of the success of Blue Nile and Fatbrain (I used to love that site), buy cheap Topamax no rx. If you can't learn something from what he's got to share, you're probably in the wrong business, Buy Topamax Without Prescription. Comprar en línea Topamax, comprar Topamax baratos, :)

Here's the list, adapted from memory:


  • What gets you hot and bothered, Topamax maximum dosage. Topamax price, Consumer or enterprise. Products or services, what is Topamax. Topamax used for, Profit-driven or world-changing. Buy Topamax Without Prescription, Everyone's got their own preferences - just know what gets you going before jumping into a new idea, or you may run out of passion before you get to the finish line.

  • Find a good sherpa. You wouldn't climb Everest without finding the best sherpa possible, canada, mexico, india, Topamax natural, why start a business without doing the same. Pick someone who's got a ton of experience, Topamax from canadian pharmacy, Order Topamax no prescription, loves mentoring new entrepreneurs, and has the connections to help you move your business forward, purchase Topamax. Topamax recreational, This person doesn't have to actually be an entrepreneur.

  • Think leverage. Selling and shipping heavy books (Fatbrain) for tens of dollars per order was tough, and took lots of people, buy Topamax online no prescription. Topamax pics, Selling and shipping tiny diamonds (Blue Nile) for thousands per order, with a smaller team, Topamax mg. Brilliant, Buy Topamax Without Prescription. Buy cheap Topamax no rx, Think about how to build your business to apply maximum leverage with your limited resources (money, people, buy Topamax from mexico, Topamax use, time). This is something Justin and I think about all the time with Menuism.

  • Relationships and references matter, order Topamax from United States pharmacy. Topamax interactions, There are countless options for service providers for your business. When picking someone you may have to lean on, online Topamax without a prescription, Topamax coupon, remember your relationships, and get lots of references, Topamax online cod. You don't want your support network to fail you at the worst possible time.

  • Buy Topamax Without Prescription, Bigger isn't better. Buy Topamax no prescription, Big teams are great for powering through the initial "build it fast" phase, but then what are they gonna do (besides burn through your cash). Stay lean and mean, and hire only when it's painful not to.

  • Be deliberate. Like it or not, your company will take on your personality, so think carefully about what image you want to project. Cost-conscious. Workaholic, Buy Topamax Without Prescription. Alcoholic. Your pick - just be ready for the consequences.

  • Nothing's bold when everything's bold. You're not trying to be everything to everyone, so figure out your differentiator. It doesn't have to be some crazy new technology - just pick the one thing that you're gonna do better than anyone else in your market.


Thoughts. Got your own list of tips/advice. Let us know in the comments.

-john.

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August 20th, 2007

Posted In: Business Plan, Entrepreneur, General Business, Learning, Practical Tips, Seattle, Startup, Web 2.0

Following our recent successful launch of Menuism.com Wellbutrin SR For Sale, , we've been asked by many, "what's next?" For the past few months we've been heads-down on building the site and the functionality, and in most techies' minds there's a (mis)belief that all you need to do is build "it", and "they" will come. Wellbutrin SR pictures, Early on, Justin and I were subscribers to this view - on our project calendar, Wellbutrin SR trusted pharmacy reviews, Buy cheap Wellbutrin SR no rx, the phase after launching the site was labeled "GO LIVE MAKE MONEY!!!" :)

But as the founders of any website, even these guys, Wellbutrin SR canada, mexico, india, Buy Wellbutrin SR from mexico, will tell you, money doesn't come rolling in once a site's launched, Wellbutrin SR pics. Wellbutrin SR brand name, So we're live, and the balance on the bank account isn't moving much, Wellbutrin SR overnight, Wellbutrin SR from mexico, so what's next. We're now starting the real "business" phase of our operation, about Wellbutrin SR, Wellbutrin SR mg, where the focus is on branding, marketing, where can i buy Wellbutrin SR online, Order Wellbutrin SR from United States pharmacy, advertising and sales, all for driving more users and restaurant relationships, Wellbutrin SR price, coupon. Buy Wellbutrin SR without prescription, We've been going through lots of marketing books and talking to like-minded entrepreneurs recently and we'll share some details in a future post.

Kicking off a new project phase requires a lot of discussion, so I flew into Chicago late Wednesday night for our seventh(!) working session, Wellbutrin SR For Sale. The main goal for this session is to create a coherent and consistent marketing, Wellbutrin SR used for, Wellbutrin SR coupon, advertising and sales strategy that we can run with for the foreseeable future. And as if the weather gods were also heralding our change in focus, effects of Wellbutrin SR, Wellbutrin SR maximum dosage, my arrival was greeted with a massive cold front, freezing wind and snow showers, Wellbutrin SR no prescription. Wellbutrin SR samples, What's life without the little challenges. :)

-John


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October 13th, 2006

Posted In: Business Plan, Chicago, General Business, Learning, Marketing, Money, Planning, Startup

So we've been at this thing for awhile and as we near opening it up we've been increasing the outside exposure and feedback.  Here are the steps we've taken.



  • Alpha: Very very small group of people.  Focus: Basic concept and initial usability feedback.

  • Closed Beta:  Friends and family.  Focus: Usability and design.

  • Beta with Invitations: Buy Antabuse Without Prescription, Extended friends and family.  Focus:  Design, fit and finish, performance.


Taking it slow helped us both manage the feedback changes and mentally prepare for increased feedback criticality (when you pour your heart and life into something for 8 months you become a little protective of it...)  After quite a bit of great and useful feedback from our early users, we felt pretty good about talking to someone with absolutely no stake or relationship with us.


Lo and behold our friend CW was able to hook us up with a great opportunity to participate in a Sequoia Coaching Session through Wilson Sonsini Goodrich & Rosati.  We had the opportunity to meet with a Sequoia partner for 30 minutes to discuss the business and get advice.  30 minutes doesn't sound like a lot, but we were pretty nervous seeing as this was our first meeting with someone with any standing in the industry.  On the positive side, since we aren't shopping for funding we kept telling ourselves to just keep that mentality: "nothing to lose, right?".  The coaching session happened on a Friday in Palo Alto, CA so we arrived Thursday afternoon to prep. 


Here are the things we prepped:



  • 1-page Company Info Sheet (location: Sunnyvale Kinkos at midnight)


  • Answers to Potential Questions (location: Cupertino library in afternoon)




  • Basic Summary (location: In-n-out parking lot in Sunnyvale at Friday 1am)



    • What's our company's goal in the marketplace?

    • Who are our customers.

    • What are their problems and how do we solve them?




Surprisingly, Antabuse canada, mexico, india, Where can i buy cheapest Antabuse online, during the meeting both us didn't seem as nervous as we though we would be.  Good sign, I think.  Maybe it's because we had prepped almost every question possible.., Antabuse wiki. Purchase Antabuse online,


Overall, the session went very well (in our opinion).  He seemed positive on the idea and the 30 minutes flew by.  We were able to give our spiel, kjøpe Antabuse på nett, köpa Antabuse online, Buy Antabuse without a prescription, answer and ask quite a few questions, and hear some good advice from the partner. 


A sampling of the high level points:



  • Get as close to the customer's revenue as possible

  • Focus on ease of use.  He used YouTube as example.  Their ease of upload and browsing helped accelerate adoption.

  • Focus initial growth on a niche.  Niches are easier to nurture and control.


Sure, canada, mexico, india, Antabuse photos, it was a lot of work for 30 minutes, but it was totally worth it.  Not only did it force us to make sure we had all these answers solid enough to give to someone else, buy Antabuse from mexico, No prescription Antabuse online, but we also got some valuable outside feedback and more confidence to keep moving forward.


On that note, Antabuse from mexico, My Antabuse experience, our goal is to open up the site within the next few days.   Stay tuned! 


- Justin


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September 27th, 2006

Posted In: Business Plan, General Business, Learning, Startup

Buy Prozac Without Prescription, Guy Kawasaki just posted an MP3 recording from an event known as the Art of the Start, where well-known venture capitalists from Silicon Valley gather to discuss the business environment for startups and strategies for raising capital in various market sectors. You can download it here, where can i find Prozac online. Online buying Prozac, Ads by AdGenta.com

The recording lasts an hour and can be a bit dry at times, but there's a lot of good nuggets of wisdom, buy Prozac online cod, Prozac schedule, like where your company should be before being appealing to investors (when you have decent customer traction). Even though we're not looking for investors right now the clip is still useful to help learn about the rules (and rulemakers) of the startup game, Prozac duration. Prozac street price, Check it out if you've got the time.

-JL


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May 20th, 2006

Posted In: Brand, Business Plan, General Business, Learning, Marketing, Money, Planning, Practical Tips, Startup

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