http://www.twobitoperation.com/blog/two-bit-bio-1-marshall-field/ From start to small business. Learn and live vicariously. Tue, 07 Feb 2012 07:44:49 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://www.twobitoperation.com/blog/two-bit-bio-1-marshall-field/comment-page-1/#comment-211 Justin Wed, 07 Jun 2006 07:23:57 +0000 http://www.twobitoperation.com/blog/2006/05/15/two-bit-bio-1-marshall-field/#comment-211 Thanks Melonie! I hope people find the posts as educational as we do. I think it's all too often that people (not just businesses) don't learn enough from the past and from others. As a small business I think it's even more important to learn from others (best practices and mistakes) since you have very little room for error! Thanks Melonie! I hope people find the posts as educational as we do. I think it’s all too often that people (not just businesses) don’t learn enough from the past and from others. As a small business I think it’s even more important to learn from others (best practices and mistakes) since you have very little room for error!

]]> http://www.twobitoperation.com/blog/two-bit-bio-1-marshall-field/comment-page-1/#comment-208 Melonie K. Murray (SmallBizMentor.com) Tue, 06 Jun 2006 06:32:44 +0000 http://www.twobitoperation.com/blog/2006/05/15/two-bit-bio-1-marshall-field/#comment-208 This is a phenomenal idea, guys! What a great way for business owners to "learn something new every day"! WOW. I find two points here most interesting: Field's influence on Dayton, of Dayton-Hudson (Target, Mervyns, etc...is Mervyns still with them? LOL) and the concept of really marketing to women. Amazing that this man could define the idea so very clearly and easily, and yet today marketers are still trying to convince business leadership to figure out how to market to gals. Hmmm...those who don't know history doomed to repeat it? One wonders. This is a phenomenal idea, guys! What a great way for business owners to “learn something new every day”! WOW.
I find two points here most interesting: Field’s influence on Dayton, of Dayton-Hudson (Target, Mervyns, etc…is Mervyns still with them? LOL) and the concept of really marketing to women. Amazing that this man could define the idea so very clearly and easily, and yet today marketers are still trying to convince business leadership to figure out how to market to gals. Hmmm…those who don’t know history doomed to repeat it? One wonders.

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